Posts tagged TECHNOLOGY
Another Kind of Magic: Méliès, Mercury, and Machine Learning

The music video for Queen’s “Heaven for Everyone” from their then-final record Made in Heaven (1995) - and a song that originally appeared on Shove It (1991), an album by drummer Roger Taylor’s side project The Cross (and featuring Freddie Mercury as a guest vocalist) - includes somewhat surprisingly footage from Georges Méliès’ early ‘trick’ films A Trip to the Moon (1902) and The Impossible Voyage (1904).

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Pros & Cons of Marketing with Animation: 2D vs. 3D

Animation marketing is a type of video marketing that uses various types of animated content to convey ideas and concepts to an audience while also increasing traffic and sales for businesses. When precisely tailored to your target demographic, animation brings the power of imagination and creativity to your marketing strategies and has grown to become an effective marketing tool.

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Review: Nea Ehrlich, Animating Truth: Documentary and Visual Culture in the 21st Century (2021)

In Animating Truth: Documentary and Visual Culture in the 21st Century, Nea Ehrlich discusses a growing body of works broadly called animated documentaries. For the purposes of this open-access monograph, Ehrlich employs Sheila Sofian’s definition of the form as “any animated film that deals with non-fiction material” (36), expands it beyond the cinematic space and considers the use of animation outside of the theatrical setting.

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